It is my belief that a company, no matter how big or small has three main elements. These are:
• Product
• Marketing
• Financial Management
If a company is able to achieve balance and perform in these three areas, they will be more readily able to reach their goals. I will probably spend some additional time writing on this subject in the future. As simple as it seems, with the barrage of information, tools and consultants available addressing every issue that arises for businesses of any size, this foundation seems to get lost.

A Book Everyone Should Read:
Now, Discover Your Strengths

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Execution: The Act of Getting Things Done by Ram Charan and Larry Bossidy
Purple Cow by Seth Godin
Do What You Love and the Money Will Follow by Marsha Sinetar
Your Money of Your Life by Joe Dominguez and Vicki Robin

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The Great Game of Business by Jack Stack
Ripples on the Zambezi by Ernesto Sirolli
The E Myth by Micahel Gerber
Synchronicity The Inner Path of Leadership by Joseph Jaworski

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Adventure Capitalist by Jim Rogers
The Seven Habits of Highly Effective People by Steven Covey
What Should I Do With My Life? by Po Bronson